Less than 2 percent of the U.S. farming community is involved in the dairy industry today. Many people who live in urban areas do not have a chance to experience daily farm life. Some dairy farms invite schools or other organizations for field trips to learn about dairies. U.S. dairy farms are 99 percent family owned and operated through generations. They are as diverse as the landscape that serves as their home. From care for their animals and crops to the health of the land as they grow their businesses, making positive contributions to rural America is the backbone to a strong enduring industry.